
Media
Media
Media
Media
Appearances & Press
Appearances & Press
Appearances & Press
Appearances & Press
Lindsay Owens discusses Gouged, corporate pricing, affordability, and consumer protection in the media below:
Lindsay Owens discusses Gouged, corporate pricing, affordability, and consumer protection in the media below:
Lindsay Owens discusses Gouged, corporate pricing, affordability, and consumer protection in the media below:
Lindsay Owens discusses Gouged, corporate pricing, affordability, and consumer protection in the media below:
For press: To request an advance copy of Gouged or speak with Lindsay Owens about the book, contact Lena Little at lena.little@lkl-pr.com
For press: To request an advance copy of Gouged or speak with Lindsay Owens about the book, contact Lena Little at lena.little@lkl-pr.com
Press
Press
Press


Sep 30, 2026
Inside Look at How Retailers Use Your Data for ‘Price Experiments’
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Sep 29, 2026
The price tag might be an endangered species
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Sep 17, 2026
Sep 17, 2026
Sep 17, 2026
Algorithmic Price Manipulation & Targeted Gouging | The Weekly Show with Jon Stewart
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Oct 5, 2026
Lindsay Owens Puts Gougers on the Spot In Her New Book
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Aug 4, 2026
Aug 4, 2026
Aug 4, 2026
US Senate Committee on The Judiciary: Your Data, Their Profit: The Consumer Cost of AI Surveillance Pricing
US Senate Committee on The Judiciary: Your Data, Their Profit: The Consumer Cost of AI Surveillance Pricing
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Aug 4, 2026
Aug 4, 2026
Aug 4, 2026
Aug 4, 2026
Innovative Research: “Your Data, Their Profit: The Consumer Cost of AI Surveillance Pricing”
Innovative Research: “Your Data, Their Profit: The Consumer Cost of AI Surveillance Pricing”
Innovative Research: “Your Data, Their Profit: The Consumer Cost of AI Surveillance Pricing”
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Sep 28, 2026
Sep 28, 2026
Sep 28, 2026
Sep 28, 2026
As the US midterms approach, Trump’s boasts on the economy fall flat with voters
As the US midterms approach, Trump’s boasts on the economy fall flat with voters
As the US midterms approach, Trump’s boasts on the economy fall flat with voters
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Aug 31, 2026
Aug 31, 2026
Aug 31, 2026
Aug 31, 2026
AI is watching your spending and setting your prices accordingly. Lawmakers want to stop it
AI is watching your spending and setting your prices accordingly. Lawmakers want to stop it
AI is watching your spending and setting your prices accordingly. Lawmakers want to stop it
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Aug 21, 2026
Aug 21, 2026
Aug 21, 2026
Aug 21, 2026
Loyalty Marketing is Making Headlines for the Wrong Reason – and What You Should Do About It
Loyalty Marketing is Making Headlines for the Wrong Reason – and What You Should Do About It
Loyalty Marketing is Making Headlines for the Wrong Reason – and What You Should Do About It
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Aug 5, 2026
Aug 5, 2026
Aug 5, 2026
Aug 5, 2026
Walmart has a new patent for a shopping cart that tracks the speed of your cart, your heart rate AND your body temperature.
And they could use that data to set a personalized prices and gouge customers.
Walmart has a new patent for a shopping cart that tracks the speed of your cart, your heart rate AND your body temperature.
And they could use that data to set a personalized prices and gouge customers.
Walmart has a new patent for a shopping cart that tracks the speed of your cart, your heart rate AND your body temperature.
And they could use that data to set a personalized prices and gouge customers.
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Sep 8, 2026
Sep 8, 2026
Sep 8, 2026
Sep 8, 2026
Surveillance Pricing Makes Its Way Into The Grocery Store
Surveillance Pricing Makes Its Way Into The Grocery Store
Surveillance Pricing Makes Its Way Into The Grocery Store
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Sep 10, 2026
Sep 10, 2026
Sep 10, 2026
Sep 10, 2026
Missouri Sen. Josh Hawley suggests a future lane for the GOP that is drastically different from other Republican presidential contenders.
Missouri Sen. Josh Hawley suggests a future lane for the GOP that is drastically different from other Republican presidential contenders.
Missouri Sen. Josh Hawley suggests a future lane for the GOP that is drastically different from other Republican presidential contenders.
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Op-Eds
Op-Eds

Sep 28, 2026
NYC Makes it Easier to Cancel Old Fees
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Sep 24, 2026
Yes, you’re being ripped off. Here’s how it happened. The price tag, once a symbol of fairness and transparency, has disappeared.
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Sep 24, 2026
Yes, you’re being ripped off. Here’s how it happened. The price tag, once a symbol of fairness and transparency, has disappeared.
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Sep 21, 2026
Sep 21, 2026
Sep 21, 2026
Sep 21, 2026
I helped expose the Instacart pricing scandal: These are the sneaky tactics used by brands like Uber and Starbucks, major airlines and even your landlord... and how you can protect your wallet
I helped expose the Instacart pricing scandal: These are the sneaky tactics used by brands like Uber and Starbucks, major airlines and even your landlord... and how you can protect your wallet
I helped expose the Instacart pricing scandal: These are the sneaky tactics used by brands like Uber and Starbucks, major airlines and even your landlord... and how you can protect your wallet
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Jun 27, 2026
Jun 27, 2026
Jun 27, 2026
Jun 27, 2026
An Old Fix for a New Kind of Salesman
An Old Fix for a New Kind of Salesman
An Old Fix for a New Kind of Salesman
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March 31, 2025
March 31, 2025
March 31, 2025
March 31, 2025
New York Times Op-Ed: I Listened in on Big Business. It’s Profiting from Inflation, and You’re Paying for it.
New York Times Op-Ed: I Listened in on Big Business. It’s Profiting from Inflation, and You’re Paying for it.
New York Times Op-Ed: I Listened in on Big Business. It’s Profiting from Inflation, and You’re Paying for it.
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June 3, 2024
June 3, 2024
June 3, 2024
June 3, 2024
The Age of Recoupment: How power, technology, and opportunity have come together to gouge consumers
The Age of Recoupment: How power, technology, and opportunity have come together to gouge consumers
The Age of Recoupment: How power, technology, and opportunity have come together to gouge consumers
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Podcasts
Podcasts
Podcasts

Sep 22, 2026
Sep 22, 2026
Sep 22, 2026
Sep 22, 2026
Gouged: How Big Tech Reinvented the Rip-Off (with Lindsay Owens)
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Dec 31, 2025
Dec 31, 2025
Dec 31, 2025
Dec 31, 2025
Lindsay Owens discusses Instacart’s use of dynamic pricing on Fast Politics with Molly Jong Fast
Lindsay Owens discusses Instacart’s use of dynamic pricing on Fast Politics with Molly Jong Fast
Lindsay Owens discusses Instacart’s use of dynamic pricing on Fast Politics with Molly Jong Fast
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Socials
Socials
Socials
Socials

Walmart just updated its Customer Privacy Notice, spelling out exactly what it can collect about you when you shop in stores or online.
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Right now, @instacart is quietly running experiments on millions of us while we shop for groceries online.
Right now, @instacart is quietly running experiments on millions of us while we shop for groceries online.
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Jan 30, 2026
Jan 30, 2026
Jan 30, 2026
Jan 30, 2026
Politico:
5 questions for Lindsay Owens
Politico:
5 questions for Lindsay Owens
Politico:
5 questions for Lindsay Owens
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Dec 11, 2025
Dec 11, 2025
Dec 11, 2025
Dec 11, 2025
Instacart’s AI pricing can vary by user and bump up your grocery costs, study finds
Instacart’s AI pricing can vary by user and bump up your grocery costs, study finds
Instacart’s AI pricing can vary by user and bump up your grocery costs, study finds
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Good news for chocolate lovers. After consumers revolted, Hershey’s had to walk back their decision to make their iconic candy with cheaper, artificial ingredients.
Good news for chocolate lovers. After consumers revolted, Hershey’s had to walk back their decision to make their iconic candy with cheaper, artificial ingredients.
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Walmart shoppers: some changes are coming to how Walmart sets their prices. And it’s not great.
Walmart shoppers: some changes are coming to how Walmart sets their prices. And it’s not great.
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$80,000. That’s not the price of Land Rover or a downpayment on a house. That’s the price for some World Cup tickets.
$80,000. That’s not the price of Land Rover or a downpayment on a house. That’s the price for some World Cup tickets.
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Walmart’s CEO was caught bragging about how their new AI shopping assistant “Sparky” quietly tracks customers in the Walmart app, and gets them to spend 35% more.
Walmart’s CEO was caught bragging about how their new AI shopping assistant “Sparky” quietly tracks customers in the Walmart app, and gets them to spend 35% more.
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JetBlue accidentally admitted what we already knew: they’re using surveillance to charge consumers the absolute most they can to buy a ticket.
JetBlue accidentally admitted what we already knew: they’re using surveillance to charge consumers the absolute most they can to buy a ticket.
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The latest and greatest corporate money grab scheme squeezing consumers: corporations using AI to gouge us in secret.
The latest and greatest corporate money grab scheme squeezing consumers: corporations using AI to gouge us in secret.
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Buying the things we need in this economy is hard enough. What’s worse, corporations are doing everything they can to squeeze every last dollar out of you.
Buying the things we need in this economy is hard enough. What’s worse, corporations are doing everything they can to squeeze every last dollar out of you.
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When companies use personalized pricing, they’re deciding who gets a fair price, and who gets gouged.
When companies use personalized pricing, they’re deciding who gets a fair price, and who gets gouged.
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Aug 7, 2026
Aug 7, 2026
Aug 7, 2026
Uber only became profitable once it started using its own algorithm against its own drivers to see what the lowest wage they’d accept was.
Uber only became profitable once it started using its own algorithm against its own drivers to see what the lowest wage they’d accept was.
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Aug 19, 2026
Aug 19, 2026
Aug 19, 2026
Earlier this morning @lindsayowensphd joined Mornings with Zerlina to discuss the latest polling from Groundwork Action showing how voters are demanding bold economic reform.
Earlier this morning @lindsayowensphd joined Mornings with Zerlina to discuss the latest polling from Groundwork Action showing how voters are demanding bold economic reform.
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Dec 31, 2025
Dec 31, 2025
Lindsay Owens discusses Instacart’s use of dynamic pricing on Fast Politics with Molly Jong Fast
Lindsay Owens discusses Instacart’s use of dynamic pricing on Fast Politics with Molly Jong Fast
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